Wedding Links

 

Search Wedding Links
Member Login | Sitemap
You need to upgrade your Flash Player
http://www.adobe.com/shockwave/download/

The only dedicated wedding services showroom on the Gold Coast.



Wedding Articles


The History of the Social Invitation

Article Posted: 29 September 2005

The History of the Invitation


There is a long history to the evolution of the Invitation as we know


it today. How did they arise? Who used them? How was a wording


composed? How were they delivered? What was the impact of the


printing press? Why do current invitations all appear to follow a


consistent style? Why is calligraphy so popular?


 


Knowing the history and the traditions behind the social invitation


will help you in your selection. You can then take exception to


current "standards" and still conform to socially accepted standards.


Or if you wish, you can create a new, unique invitation that will set


you apart from the norm yet still be in good taste.


 


Only for the Elite . . .


Invitations to social events were used by the aristocracy in England


and France probably beginning in the 18th century. It may be possible


to go back another hundred or two hundred years to find the


foundations which began the tradition of the invitation.


 


The Kings, Queens, Lords, Ladies, Dukes, Duchesses, or in today's


vernacular, "High Society" would invite their peers to their social


events with hand written announcements of the event. These were


written by the wife, butler, or secretary. Writing was a mark of


education. Even after the printing press, the aristocracy hand wrote


invitations since "mass production" would be in bad taste.


 


Calligraphy


In those days, society was not in a hurry, and most who could read


and write had excellent penmanship. Do you recall what the pen was


like as an early writing instrument? It was a quill made of a feather


with a carefully cut tip. As one wrote, while holding the pen in one


position, the characters that were formed were thin in one direction


and broad in the other. For example, a circle or 'o' might be thin at


the top and bottom and wide on the sides.


 


When you couple excellent penmanship with the writing instrument of


the day, handwriting, by today's standards, was a work of art.


 


The Wording


The actual wording was very similar to the 'socially correct'


wordings used today. The major difference was that the wording, in


most cases, included the name of the guest as part of the wording.


Everything was spelled out, including the event date and time.


 


Once written, each invitation was placed in a protective enclosure (a


handmade envelope). That 'envelope', what is now called the inner


envelope, would include the invitee's names (For example, "The Duke


and Duchess of Windsor"). When finished, a hot wax seal was affixed


to the envelope. (Wax seals often indicated the crest of the family.)


 


The Postal Service


Without any form of postal service, these invitations had to be hand


delivered. This was the task of one of the servants, on horseback,


under all weather conditions.


 


Thus arose the need for an 'outer' envelope. This outer envelope


served a dual purpose. It was used to protect the inner envelope from


water and dirt and to also provide directions to the recipients


estate, castle, or farm. In addition, there were no 'addresses'.


Thus, the 'inner envelope' was again wrapped or placed in an outer


envelope. The 'address' was often a set of directions something


like, "Go one days travel down the road to Chelsea. There, cross the


stone bridge and proceed past the three farms until you see the stone


entrance marked "Wesley". There, remove this covering, and give to


the doorman. Wait for a response and make note of same."


 


The Printing Press


The printing press appeared in Europe in the mid 13th century. Even


so, the printing of wedding or social invitations did not begin until


the start of the 20th century. Some of the elite, fascinated with


industrialization, began using 'mass produced' invitations probably


as either a novelty or simply as another expression of wealth.


 


The real beginning of the commercially printed wedding invitation


began in the United States probably after World War II. One or the


great features of the combination of democracy with industrialization


is to give the common man the ability to mimic the life-styles and


materialism of society's elite. About the same time, Amy Vanderbilt


and Emily Post appear on the scene to help correct the fumblings of


society.


 


The first appearance of the printed invitation was probably for large


events hosted by wealthy industrialists wishing to exploit 'new


technology'. Gradually, these factors coalesce to give you and I, an


affordable, commercially printed invitation.


 


The Tissue


Technological advances in the design of the printing press increased


the speed at which paper could be printed. Since printer's ink took


some time to dry, as each invitation was removed from the press, a


tissue was place over it so that the next invitation laid on top


would not pick up the ink from the one below.


 


One might ask why it became common place to send invitations with


this 'protective' tissue still in place. One could guess the answer.


Was it simply a mark to clearly show that the invitation was printed


using a new and fascinating technology . . . as opposed to the 'old


fashioned hand written' invitation? In any event, the inclusion of


the tissue continues to this day.


 


Raised Ink versus Engraving


Ordinary printing simply stamps ink rolled on lead type onto the


paper. It is a messy process and does not produce very high quality


lettering. Lithography, on the other hand, is a method of printing


which retains a very high quality replica of drawn or sketched


artwork. It produces very sharp and distinctive inking.


 


If you and I could afford ordinary printed invitations, then the


socially elite needed to distance themselves from such an


abomination. They then elected to have their invitations "engraved".


This served a second purpose. It permitted the printed invitation to


emulate hand writing since engraved copper plates were made by hand.


 


Engraving, as the name implies, requires an artisan to "hand write"


in reverse into a metal plate using a carving tool. To this day, the


finest invitations are engraved.


 


But today's engraving plates are made by first producing a


photographic plate of the wording using a typesetting machine. This


plate is then used to expose a sensitized copper plate which is then


acid etched. Movable lead type is replaced by computers with a wide


variety of lettering styles, called fonts. Some fonts even mimic


calligraphic lettering styles. So if you are upper-crust, your


invitations are engraved and printed on only the finest paper stock.


 


Us lesser folk, not to be outdone, again tried to mimic the quality


open only to the very wealthy. Along comes a cheap version of


engraving called Thermography or 'raised ink' printing. Unlike


ordinary printing, engraving actually cut the surface of the paper.


The print quality was beautiful and you could feel where the ink was


deposited because you could feel the slight cuts in the surface of


the paper. The thermography process, unlike engraving used ordinary


lead type washed with ink. When the printed paper is removed from the


press with wet ink, a plastic powder is sprayed on the wet ink and


then blown off. The plastic powder absorbs the ink color. The paper


is then heated until the plastic powder melts leaving a raised ink


which you can feel.


 


Three Dimensional Hand Made Invitations


To be complete, there is one more form of the invitation. This is a


custom invitation, hand made and assembled. Typically, these can be


three dimensional with multiple layers of paper, custom or hand-drawn


artwork, even with moveable layouts, pop-ups, or doors. (Such


invitations are often in the region of tens to hundreds of dollars


each.)


 


Mimic the Elite and Stick with Tradition


Now you know why there are inner envelopes and why there are tissues.


These are simply the traditional assets from the old days. Similarly,


envelope seals are the mass produced equivalent for replacing the hot


wax seal.


 


What is not so apparent is that raised ink is a cheap alternative to


engraving. But consider this, engraving was a less time consuming way


to mimic true handwriting.


 


If you want the finest invitations possible, you must purchase the


finest paper and hire an artist and a calligrapher. The artist will


personalize your invitation with a hand drawing on each. The


calligrapher will hand write your wording and address your envelopes.


 


Or are there New Technologies


What of the truly old fashioned, hand written invitation? You can see


that over the years, technology on has given you the ability to mimic


the old traditions. Else why would we stick with inners, outers,


tissues, envelope seals, raised ink, and engraving?


 


Consider this, while adhering to all the 'old stuff', the most


important aspect of the invitation has been ignored. Your invitation


is mass produced and is not directed to the recipient. Their name is


MISSING!!!


 


Today, you can go the full circle. You can print invitations each


including the Guest's name as part of the wording and you can do this


with your computer. Even better, while all the social experts tell


you to hand write those envelope addresses and to hand write the


Guest's name on the Respond Card, you can print all of these things


on your computer.


 


Is raised ink or engraving important? No, these were just


technological innovations. By printing your own, you are about as


close to truly following the original intent of the invitation as you


will ever be.


 


But wait . . . what about emailing those invitations? Sorry, that's


for people with no taste.




 

Terms and Conditions | Privacy Policy

Suppliers displaying the Wedding Links Member Logo are recognised as quality and professional wedding businesses in Australia and can be used with confidence.